The Michigan Library Association (MLA) Intellectual Freedom Committee and the MLA Marketing and PR Roundtable are offering a Spring workshop, “Porn, Policies and Public Relations,” in two locations:
Friday, April 11, 2008, Farmington Community Library
Friday, April 18, 2008, University Center, Gaylord
Click on the links above for descriptions. To register, see MLA’s Registration web page.
The agenda includes:
8:00 – 8:50 a.m. Registration
8:50 – 9:00 a.m. Opening Remarks & Introduction of Speakers
9:00 -11:30 a.m. “Patron Behavior, Library Policies and Internet Pornography: What You Need to Knowâ€
-What are patrons’ constitutional rights?
-What policies and procedures do libraries need to have in place?
Anne M. Seurynck, Attorney, Foster, Swift, Collins & Smith, P.C.
11:30 – 1:00 p.m. Lunch accompanied by presentation from Jack Lessenberry, Professor of Journalism, Wayne State University
1:00 – 3:00 p.m. “Managing Your Message: Working with the Media to Turn a Potential Crisis into an Opportunity to Tell Your Storyâ€
-Learn media relations and crisis communications techniques
-Practice talking to the media
Dave Waymire, Martin Waymire Advocacy Communications (Gaylord)
Mike Nowlin Martin Waymire Advocacy Communications (Farmington)
3:00 – 3:15 Afternoon Break
3:15 – 4:00 Panel presentation of Library Professionals to Answer Questions
Lothar Spang, Wayne State University
Susan Gilmore, Michigan Association for Media In Education
Metta Lansdale, Royal Oak Public Library
4:00 – 4:30 Questions, Answers, and Wrap-up
