OCLC is pleased to announce that it has expanded its strategic partnership with Goodreads, the world’s largest site for readers and book recommendations, to help provide greater visibility for all libraries.

The new agreement pledges to improve Goodreads members’ experience of finding fresh, new things to read through libraries. It will also provide libraries with a way to reach this key group of dedicated readers through social media. As a WorldCat.org traffic partner since 2007, Goodreads has sent more than 5 million Web referrals to WorldCat.org.

“We are always looking to give the Goodreads community even more ways to connect with their favorite titles and authors,” explains Patrick Brown, Community Manager for Goodreads. “Linking to libraries through WorldCat and OCLC has always been important to Goodreads, and this agreement helps ensure that our more than 12 million members find their local library and that their local library finds them.”

The expanded partnership includes several components:

• A joint marketing effort to get libraries to join the Goodreads site and create a library “group” page, which will now be listed at the top of the groups page.
• Engagement reports from Goodreads that show how many libraries have joined and created group pages and how fast membership is growing for individual libraries on Goodreads.
• Library-specific promotional materials to encourage patron participation in the Goodreads Choice Awards 2012 during the month of November.
• A discussion session planned for ALA Midwinter 2013 to hear library feedback and solicit ideas for additional visibility and collaboration.

About Goodreads
Goodreads is the largest site for readers and book recommendations in the world. Loved by avid and casual readers alike, Goodreads has more than 12 million members who have added more than 410 million books to their shelves. Goodreads users can find their next favorite book, see what their friends are reading, keep track of what want to read and have read, form book clubs and much more. Launched in January 2007, Goodreads is a privately owned company.

About OCLC
Founded in 1967, OCLC is a nonprofit, membership, computer library service and research organization dedicated to the public purposes of furthering access to the world’s information and reducing library costs. More than 72,000 libraries in 170 countries have used OCLC services to locate, acquire, catalog, lend, preserve and manage library materials. Researchers, students, faculty, scholars, professional librarians and other information seekers use OCLC services to obtain bibliographic, abstract and full-text information when and where they need it. OCLC and its member libraries cooperatively produce and maintain WorldCat, the world’s largest online database for discovery of library resources. Search WorldCat.org on the Web. For more information, visit the OCLC website.